Helping Founders
Close More Deals Faster

Trusted Partnerships

Insight

testimonial

Richard Rock – Vice President, Global Content & Curriculum at Salesforce.

“Tom is one of the best people I have been privileged to work with in my career; a great leader and more importantly a great person”

Jason Zolczynski – Vice President, Oracle Applications At Navisite

“Tom truly cares about his employees and strives to ensure that his organization is successful.”

Pamela Stroko – HCM Analyst at HCM Insight

“Tom’s depth of expertise in the learning domain truly moved the needle in sales force development.”

Sean Deyhim – Sales leader at GAP

“I had the privilege of working under Tom and can confidently say he is one of the most exceptional sales leaders I’ve encountered in my career.”

Debbie Bender, MEd, MA, EDd – Principal Sales Strategist at 6sense

“His [Tom’s] unique background is the foundation for brilliant programs that truly change behavior and build skills.”

Ranga Raj – Sr. Program Architect at Salesforce

“Tom is a great motivator, a leader to follow.”

Mark Tuggle, PhD – Owner at TelosBooks

“Dr. Tonkin has a sharp, inquisitive mind and has a unique ability to ask just the right questions to uncover exciting research opportunities and discoveries.”

Proven Performance Impact

Reduced Time to Quota

Reduced Time to Quota

Accelerated ramp-up from 14 months to 9 months by reinforcing behavior patterns that drive early performance wins and sustained confidence.

Improved Retention

Improved Retention

Extended average tenure from 1.8 years to 3.6 years through environments that promote clarity, autonomy, and measurable growth.

Improved Retention

Faster Sales Performance Progression

Reduced time to consistent sales performance from 10 months to 6 monthsusing the Progression of Performance model — moving reps from awareness to mastery through behavioral alignment and coaching precision.

Founders

You Are…

… building something solid — the offer works, the clients are happy — but the sales side still feels unpredictable.

You’re tired of the feast-or-famine cycle.

One month from now, your inbox is full. Next, it’s quiet. You’re never quite sure where the next opportunity will come from, and it’s exhausting.

… relying on referrals and word of mouth, and they’ve gotten you this far — but now you’re wondering if you have what it takes to reach a colder market or scale beyond your current network.

And even after years in business, selling still feels uncomfortable.

… avoiding sounding pushy or chasing leads, but winging it on every call doesn’t feel right either. You want a system that feels natural — one that builds trust and closes business without forcing it.

Dr. Tom Tonkin collaborating with a client to improve leadership effectiveness and team performance

Clarity Through Action

Turning Leadership Insight into Measurable Change

You’ve invested in leadership training and strategy workshops, yet your team still struggles to turn insight into consistent action. Many leaders face the same challenge — progress feels temporary, alignment fades, and performance stalls.

Dr. Tom Tonkin, Ph.D., helps bridge that gap. With over three decades of leadership and consulting experience, he applies practical, unorthodox methods to create lasting behavioral change. His approach doesn’t just diagnose surface problems — it uncovers the real barriers to progress, guiding leaders and teams to replace old habits with purposeful, measurable action.

Through his work as an author, speaker, and Principal at The Tonkin Group, Tom empowers organizations to achieve visible transformation. His engagements don’t just inspire—they equip people to lead with clarity, collaborate with intent, and deliver results that last well beyond the session.

Guiding Leadership Growth

Where Insight Meets Real-World Application

Dr. Tom Tonkin, Ph.D., combines behavioral expertise with decades of leadership experience to make complex ideas clear, practical, and actionable. Every presentation is designed to inform, educate, and inspire change—helping leaders and teams turn insight into measurable results.

Whether speaking to executives, advising organizations, or facilitating leadership development, Tom delivers more than theory — he delivers transformation. His method is rooted in research, refined through practice, and proven to help people think differently, act decisively, and lead with greater impact.

Areas of Expertise

Driving Human Performance

Helping leaders turn intent into impact through behavior alignment, accountability, and measurable growth.

Building Leaders Who Learn

Creating development experiences that shift thinking and behavior—not just add skills or check boxes.

Reframing the Sales Mindset

Transforming sales teams through a behavioral and data-driven approach that builds trust and delivers consistent results.

Leading Change That Lasts

Guiding organizations through transformation with clarity, alignment, and practical execution that sticks.